If you have the desire to grow your print revenue as a principal, salesperson or customer service representative, have you ever thought about the importance to prepare for that growth?
Before launching a new product or new capability or capturing a new type of customer, it is important to be prepared prior to going for it.
The culture around us says, “just do it” and encourages us to just jump in and figure it out as we go. This may work in some situations, but being prepared for a growth opportunity increases the likelihood of the successful outcome we desire.
Here are several steps that define a process to follow to be certain you are prepared for growth: