Brainstorming: Seven Steps to Put Ideas into Action
Idea generation and brainstorming are the first steps towards innovation, but execution and implementation are also important parts of the process.
It’s an area where many organizations struggle — moving from the creative brainstorm into prototyping or building actual systems.
In an article first published in the MITSloan Management Review and summarized in a recent Inc.com post, innovation consultants Joseph V. Sinfield, Tim Gustafson, and Brian Hindo argue that “while brainstorming sessions are frequently fun for participants, the output is too often considered impractical just days after the exercise.”
As a way to combat ineffective brainstorming, they offer a seven-step game plan to improve brainstorming, and help put those ideas into meaningful action. Read more